Get the facts and metrics that matter
Digital Analytics and Reporting
If you can’t measure it, you can’t improve it.
Digital marketing is loaded with amazing information, but it’s easy to get lost trying to find relevant details for your specific business to help it grow among the buzz metrics and fluff data.
That’s why every reporting and analytics platform we build is catered to your specific business, market and your management style. We’ll give you a report that shows the success points and areas that need focus so you can be confident in the transparency of your metrics.
Our reporting and analytics include details for tangible growth. Not just a statement of results.
Introductions and Onboarding
Tell us about your business goals and your experience with digital advertising. We’ll make sure we’re on the same page to determine what really matters to your business online with a 30-60 minute call. Parilon Digital will request analyst access to your Digital Advertising platforms and begin your reporting plan
Report Build Process
We’ll cover all the points listed above and more depending on your personalized requests.
We might be in-touch to confirm any new opportunities that arise from your analytics data. If your business has specialized needs we can include in-depth analysis on unique segments.
Curated Report Delivery & Outline
The final reports will outline a key metrics and data that helps your business flourish and what’s holding you back.
The report will provide a blueprint of available opportunities to focus on for future reporting and strategy development. Parilon Digital can implement a scheduled reporting system from weekly to quarterly so you can get the data you need for decision making.
The bread & butter of your digital business. We curate reports on metrics that outline in-market shoppers, their behaviour, and how you can maximize your website user traffic from incoming sources.
Find out where your Google Ads saw growth and increases as well as areas that can be improved. We utilized broad-data points to determine industry trends and fine-tuned details to maximize your platforms success.
Likes are great, but sales are better. We identify what’s working, trends, points of interest and opportunities with back-end Facebook business metrics to the front-end user experience.
Looking for details on Twitter, Instagram, Pinterest and more? We’ve got you covered with reporting that tracks users from their social advertising source to your website. Once they arrive we outline what they did, where it happened, and how to capitalize on the data.
If your business uses a custom CRM system, we can link incoming digital data to connect to your sales process. By harnessing the power of digital, you’ll be able to see where opportunities or shortcomings occur in your sales-process.